Report
Delight Don't Duplicate
With customer loyalty decreasing and consumers expecting increasingly ingenious services, FinTechs stand to gain a foothold in Swedish consumer banking, meaning incumbent financial institutions face eroding margins. Banks have typically responded to the FinTech threat by replicating digital functionality and technology innovation. But such duplication only serves as a survival tool. This report is about the need for traditional banks to leverage their existing strengths to differentiate themselves.