New product design and development

Make your vision a reality

We bring deep industry expertise to help you create and launch products, services, experiences, and brands so you can unlock new growth platforms that deliver future business value.

Combining insight and innovation, we help clients across three key areas:

Consumer technology

Gaming, entertainment, audio, connected devices, augmented, virtual, and mixed reality, and AI-powered devices.

Health and wellness

Sport and fitness, wearables, personalized nutrition, sleep improvement, and smart apparel.

Medical technology

Diagnostics, drug delivery, surgical devices, and cell and gene therapy.

Start your journey

Our services

Our multidisciplinary team of 450 designers, engineers, and scientists work across consumer, medical technology, defense and security, energy, utilities, and transport sectors.

From human insights and ideation to concept development and prototyping, from pilot manufacturing to process automation and scale-up, we turn ingenious ideas into physical and digital reality.

Brand strategy and development
Design strategies
Digital design and UI/UX
Human insights and research
Industrial design
Packaging design and development
Service design
Sustainable design

Electrical engineering
Human factors engineering
Manufacturing innovation
Mechanical engineering
Software engineering

Make your vision a reality

Category defining and award-winning designs

200+ prestigious design and innovation awards with our clients from start-ups to Fortune 50 companies.

Client Story

International support and resources

We’ve invested in state-of-the-art facilities to bring innovation to life, including design studios, R&D facilities, laboratories, experience prototyping labs, and manufacturing simulations. We are ISO 9001 and ISO 13485 certified.